Even more spacious than its famous Shoe Galleries, Selfridges newly inaugurated Body Studio is the largest in-store department ever opened by the legendary London retailer.

Founded in 1948, the powerhouse lingerie brand, Simone Pérèle, opened their first monobrand boutique on rue François Miron in the trendy Marais district of Paris.

With our Lingerie Atelier, we intended to create a true destination for all lingerie aficionados and to offer a large-scale project to Vienna and to the German-speaking world.”

“Luxurious lingerie store and winner of the first Intimoda Worldwide Boutiques program”