Intimoda Edit
23 February 2018
Much more than just a simple boutique, Les Rituelles has
succeeded in creating a cultural space. Opened under the guidance of Aline, who has
trained in fashion design and art history, and Lobbiaz, Les Rituelles is just as much a
designer lingerie and accessories store as it is a vibrant center of erotic culture.
❤ We love this unique space. Designed as a living space, the store has become a
center of meeting and exchange. Inside, the atmosphere succeeds in being both warm
and inviting in a new way, free of the classic boudoir style. The floor, chandeliers,
furniture and vintage dècor give the store a lounge vibe, which is at once new and lived
in. In short, the entire atmosphere makes shoppers feel immediately at home. There are
two distinct parts to the store; one is dedicated to lingerie with a range of designer brands
offering a mix of chic, cute, daring and even erotic styles that make good use of leather or
lace. The store’s other side is a reading space which hosts an assortment of magazines,
artist fanzines, prints, postcards and original photographic prints. What’s more, in order
to always have an exhibition in-store, the boutique hosts a number of events including art
shows, launches, literary signings and even “flash tattoo sessions” in the store’s window.
All of the store’s vibrant events are united by their common theme: the body and the
erotic. Last but not least, in February 2017 Les Rituelles unveiled an online store!
SALES AREA: 30 M2
AMONG THE BRANDS OFFERED:
LINGERIE: ESQUISSE, OPAAK, LES ULTRAVIOLETTES, HOPELESS LINGERIE, SUPERBE PARIS, PALOMA CASILE, TATU COUTURE, LOVEDAY LONDON, LASCIVIOUS, STUDIO PIA READY-TO-WEAR AND NIGHTWEAR: ELISE ANDEREGG, MURMUR, LOVEDAY LONDON ACCESSORIES: ABSIDEM, HOPELESS LINGERIE, TATU COUTURE, PALOMA CASILE LEGWEAR: GERBE SWIMWEAR: LEAH SHLEAR, OPAAK, ESQUISSE
PHOTO : COLINE MANGOLD
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