Lily Garçonne

"Pretty at Home," is the motto of this bold concept store opened in downtown Lyon in September 2018. Its refined, cozy, relaxing, perfumed atmosphere houses everything from lingerie to ready-to-wear, accessories and decorative objects.

The founder of the Lyon concept store, Pop and Shoes, Nathalie Tomolillo has been a fashionista for over 25 years. In September 2018, she opened Lily Garçonne, an extremely welcoming space centered on an easygoing lifestyle. Nathalie's own desire for a contemporary sense of comfort and elegance led her to create this space dedicated to the modern, free-spirited woman who wants to feel attractive, even at home.  We love this cozy space with its hushed, soft colors tinged with a glamorous, rock 'n roll attitude that brings together fashion and home décor. Nathalie's driving philosophy is to feel comfortable at home, without sacrificing femininity or attractiveness. She loves high-end fabrics and naturally elegant silhouettes and stocks talented, emerging designers whose collections expertly combine comfort and style. Placed alongside romantic intimates including pajamas, kimonos, fluffy sweaters, sweatpants and slippers, one can also find gift items and decorative objects such as candles, fragrances, throw blankets, bags, embroidered Provençal-style quilts, and cushions. At Lily Garçonne, there is something for every budget, and the store's manager, Aurore Zittel, is there to help all clients find what they are looking for. Lily Garçonne also has an online store and regularly updates its social media, as well as sending out newsletters, hosting in-store events with designers, and partnering with brands and bloggers for giveaways.