Masquarade Lingerie (Belgium)

After creating an online sales site, Cindy decided to launch a physical store – still a very private concept – far from prying eyes and tucked into the greenery of Stembert, twenty minutes from the city of Liège.
❤We love the idea of a certain exclusivity, the bold choice of a shop lost in a forest hollow. Accessible only to a select few, guests must make an appointment in order to enjoy a discreet shopping session, whether as a couple or simply between friends. The decor, largely inspired by the atmosphere of the Roaring 20s, evokes a Gatsby-like appeal, halfway between opulence and decadence, lending the boutique an inviting air amidst an array of femme fatale offerings. The dark hardwood floor matches the coppery hues of the mannequins, hangers, and trinkets arranged here and there, as well as the wrought iron bird cages that house suggestive props, kept under lock and key like objects from an almost-forbidden paradise. Industrial design and upscale bohemian intersect in this elegant and sexy aesthetic, where there is truly something to be found for all tastes and budgets thanks to a wide range of products selected with the utmost care. From the leather and whips to the upholstered bench, vintage trunks, framed images of saddlery and daring ornaments, all the codes of porn-chic come together in this highly curated space. As a seasoned graphic and web designer herself, Cindy personally manages the store’s marketing, including social channels, SEO and photoshoots. She remains ever-attentive to her customers’ needs, offering a wealth of services as well as home delivery.

Sales area: 22 м2

Among the brands offered:Lingerie: Axami Lingerie, Lisca, Lascana, Escora, Obsessive Daywear: Axami Lingerie, Lisca, Lascana, Escora, Maison Close Swimwear: Mapalé, Love d’Elles Ready-to-wear: Patrice Catanzaro, Mapalé Accessories: Bijoux Indiscrets, Maison Close, Bas Ballerina Erotic lingerie: Obsessive, Axami, Beauty Night, Anais Lingerie